The Paul Mitchell story started way back in the 80s, when co-founders John Paul DeJoria and Paul Mitchell were inspired to create a brand for hairdressers, by hairdressers.
For Hairdressers, By Hairdressers
The duo started with the launch of their revolutionary haircare trio – Shampoo One, Shampoo Two and The Conditioner.
In 1989, it became the first hair-care company to publicly oppose animal testing when it signed PETA’s statement of assurance, pledging never to test its products on animals.
Paul Mitchell Best Sellers
Using the highest-quality ingredients and the latest technologies, every one of Paul Mitchell’s contributions are made with both hairdresser and client in mind, working to best compliment their needs.